Amaal, the visionary Emirati real estate developer, has officially unveiled a dedicated experience center for the world’s first MANSORY Residences, an ultra-luxury project created in partnership with iconic automotive design house MANSORY.
This milestone marks a new chapter in high-end living, blending cutting-edge real estate innovation with the bold aesthetics of automotive luxury.
The bespoke experience center is located along Ras Al Khor Road, set against the striking backdrop of the Ras Al Khor Wildlife Sanctuary and the Downtown Dubai skyline. It is a curated journey into the world of MANSORY Residences.
Abdulla Lahej, Chairman of Amaal, said that, “Amaal Experience Centre embodies the very essence of what we are building with MANSORY Residences. It’s more than a space to preview a home; it’s a sensory experience of the craftsmanship, individuality, and audacity that define our vision. As Dubai continues to lead the world’s luxury property market, we are proud to offer potential residents and investors a tangible glimpse into the future of bespoke living.”
The space features a 2.5-meter-high scale model of the project, a fully built mock-up apartment, and an immersive VR room that enables visitors to explore all floor plans and unit types virtually. Open to both walk-in visitors and scheduled appointments, the experience center is tailored to engage high-net-worth individuals (HNWIs), international buyers, and leading real estate brokers, offering them an in-depth, personalized introduction to the project’s vision and value.
A curated selection of materials, finishes, and design elements from the actual tower will offer visitors a tangible sense of the craftsmanship and interior palette. From flooring and wall treatments to key fixtures and textures, each detail reflects the quality and aesthetic of the final residences.
Kourosh Mansory, Founder and CEO of MANSORY, commented that, “The launch of this experience centre marks an exciting moment for MANSORY as we bring our design philosophy into a new dimension. It offers our future residents and partners an opportunity to experience, up close, the craftsmanship, individuality, and bold aesthetic that define our brand. Together with Amaal, we are redefining what it means to live with distinction by creating homes that are as unique and expressive as the vehicles that inspired them.”
According to the statement, the experience center is designed to evolve, with plans to showcase future development phases and other signature Amaal developments across the region, as well as potential international projects. This ensures the experience centre remains a relevant and engaging destination for returning clients and partners, continually reflecting Amaal’s dynamic portfolio.
