Batelco by Beyon and City Centre Bahrain have signed a memorandum of understanding (MoU) to jointly develop and execute a series of value-added initiatives and projects focused on enriching customer experience through connectivity, shopping, dining, and entertainment.
The agreement was signed by Batelco GM Consumer Aseel Mattar and City Centre Bahrain Mall Director Duaij Al Rumaihi at the Beyon Headquarters. It paves the way for a collaborative launch of initiatives that seamlessly integrate Batelco’s telecommunications services with the dynamic retail, dining, and entertainment experiences at City Centre Bahrain.
As part of the partnership, Batelco will integrate product and service promotions with City Centre Bahrain’s marketing initiatives, delivering engaging and rewarding experiences for customers.
“Batelco is delighted to join forces with City Centre Bahrain. This partnership highlights our commitment to expanding our reach and enhancing customer accessibility. By partnering with a landmark destination like City Centre Bahrain, we are confident that we can deliver exceptional value and create great experiences for both our customers and City Centre visitors.”
According to the statement, the partnership will comprise of a suite of attractive offers and value-added services designed to benefit local and tourist customers that will exceed their expectations, such as offering tailored offers and promotions. These initiatives aim to not only improve connectivity and accessibility but also support Bahrain’s broader strategy to boost tourism by enhancing the overall visitor experience.
Duaij Al Rumaihi, Mall Director at City Centre Bahrain, added, “We are excited to welcome Batelco as a strategic partner. This collaboration aligns with our commitment to providing our shoppers with innovative and engaging experiences. We believe that Batelco’s products and services will be a valuable addition to the City Centre Bahrain experience.”
