E-FILL, the leading EV charging network in Saudi Arabia, owned and operated by ASX eMobility under AlSharif Group Holding, has launched the Kingdom’s first-ever subscription-based charging model for electric vehicles.
The initiative marks a significant step in advancing sustainable mobility and enhancing the EV ecosystem.
The new plans: Basic, Standard, and Business or Fleet, are designed to provide EV drivers with more cost predictability, affordable charging, and convenient access to E-FILL’s growing nationwide fast-charging network, setting new innovative and flexible energy pricing model.
“This launch is a breakthrough in how EV drivers engage with charging infrastructure in Saudi Arabia. By introducing a subscription model, we are providing flexibility, affordability, and innovation in energy pricing, empowering drivers and businesses to integrate EVs into their lives with greater ease. This move reinforces E-FILL’s role as a pioneer in the Kingdom’s mobility transformation and directly contributes to Vision 2030’s sustainability goals.”
With this milestone, E-FILL becomes the first company in Saudi Arabia and the wider GCC region to introduce a subscription model in EV charging – a practice that has been widely adopted by leading international networks across Europe, the United States, and Asia to encourage greater EV adoption.
The groundbreaking initiative further strengthens E-FILL’s impressive track record of industry firsts, including being the first private operator to successfully roll out a public fast-charging network across Riyadh, Jeddah, and the Eastern Province, paving the way for a more accessible, reliable, and sustainable EV infrastructure in the Kingdom.
