Bahrain’s Eazy Financial Services (EazyPay) has entered into a strategic partnership with Tamara, a fintech platform and a pioneer of the Buy Now, Pay Later (BNPL) model in the GCC, to power seamless payment solutions across the Gulf region.
The partnership highlights both companies’ shared commitment to advancing the region’s digital payments infrastructure. EazyPay will serve as Tamara’s local acquirer and deliver cutting-edge payment gateway services, enabling secure, seamless, and efficient transaction processing across Tamara’s growing network.
Nayef Tawfiq Al Alawi Founder & CEO Eazy Financial Services
“Tamara has rapidly become a key player in how consumers across the region choose to pay—particularly with the rise of BNPL models. By supporting their platform with our payment gateway services, we’re enabling a smoother, faster, and more reliable experience for merchants and customers alike. It’s a strong example of how fintech collaboration can deliver real value to the market.”
Faris Al-Obaid, CEO and Vice Chairman of Tamara Bahrain B.S.C., added that,“We are absolutely thrilled to announce our strategic partnership with EazyPay in Bahrain, marking a pivotal moment for Tamara’s expansion in the MENA region. EazyPay, a leader in payment solutions, will not only serve as our local acquirer but also as a key strategic partner for our growing operations in Bahrain. This collaboration is a testament to our commitment to enhancing our service offering and delivering a seamless, elevated experience to our customers. We are confident that EazyPay’s local expertise and strong infrastructure will help us achieve our shared goals and promote financial inclusivity in the Kingdom.”
By integrating Tamara’s innovative consumer payment experience with EazyPay’s proven technology infrastructure, this strategic alliance is set to enhance the region’s digital commerce experience.
This move also reflects EazyPay’s dedication to fostering innovation in the regional fintech ecosystem. As a homegrown Bahraini fintech leader, the institution remains committed to launching meaningful partnerships that support digital transformation agenda, transforming commerce across the GCC.
