Emirates Islamic, a leading Islamic financial institution in the UAE, has organized a two-day event for students at Zayed University, as part of its commitment to fostering financial literacy.
The event, held in association with Community Development Authority (CDA), was titled ‘MoneyWise’. It was designed to educate students on Islamic banking concepts, raise awareness on fraudulent banking practices, budgeting and investing – all in a gamified, fun environment, themed around an Escape Room.
During the event, students were tested on their knowledge of basic aspects of banking, with a view to foster financial literacy and advance their financial well-being.
The event comes as part of both parties’ dedication to supporting financial literacy initiatives for the UAE National community. It also falls in line with the ‘Year of Community’ declared by the President of the UAE His Highness Sheikh Mohamed bin Zayed Al Nahyan to foster collaboration, belonging and shared experiences to contribute to progress.
H.E. Hessa Bu Humaid DG – Community Development Authority
“Financial stability is a cornerstone of individual well-being and a fundamental pillar in building a cohesive and sustainable society. Our collaboration with Emirates Islamic reflects our shared commitment to equipping youth with the necessary financial knowledge and skills to make informed decisions that contribute to their long-term stability and success. By educating students on essential financial concepts, we are empowering them to navigate their financial future with confidence and responsibility. This initiative is closely aligned with the Dubai Social Agenda 33, which prioritizes individual empowerment and social protection as key drivers for sustainable development.”
Farid AlMulla, Chief Executive Officer of Emirates Islamic, stated that, “We are pleased to once again join hands with the Community Development Authority and Zayed University under a common goal of empowering youth and enhancing their financial awareness. We are also proud of this initiative that aims to educate students on financial management and planning strategies for a more stable future. This is in line with the Dubai Social Agenda 33, which aims to keep pace with Dubai’s future ambitions and enhance its social protection and empowerment initiatives. We are glad to see a successful outcome to our two-day event, which utilized an innovative, fun and relatable concept to encourage and inspire students to learn. Thorough our collaboration, we hope to continue to bring positive impact and bolster financial literacy in the region.”
Prof. Michael Allen, Acting Vice President of Zayed University, added that, “Financial literacy is a crucial life skill that every student should master. The “MoneyWise” initiative provides our students with an engaging and immersive way to develop these skills. We’re delighted to work with Emirates Islamic and the Community Development Authority on this unique, interactive experience that will prepare our students not just for academic success, but for lifelong financial well-being.”