Gulf Bank has joined the Diversity, Equity, and Inclusion (DEI) Matrix, an initiative by the American Business Council (ABCK) – AmCham Kuwait, in collaboration with the Kuwait Women’s Economic Empowerment Platform (KWEEP).
The DEI Matrix is an innovative framework designed to help organizations integrate diversity, equity, and inclusion practices into their operations. By joining the matrix, participating companies commit to creating an inclusive work environment that upholds the fundamental values of equality and equal opportunity for all employees.
Moreover, they are dedicated to achieving key performance indicators (KPIs) for the matrix, with a target of at least 85 percent by the end of 2025. Companies that surpass this benchmark will earn the DEL badge, issued by AmCham Kuwait and KWEEP, which will be valid for the next two years.
Salma Al-Hajjaj, Gulf Bank’s General Manager of Human Resources, remarked that, “We are proud to be part of this pivotal initiative, which aligns with our core values of fostering a fair and diverse workplace. Our commitment to the DEI Matrix marks a major milestone in our efforts to promote inclusivity and ensure equal opportunities for all our employees and clients.”
“Starting today, we view this initiative as an integral part of Gulf Bank’s strategy to cultivate an institutional culture that fosters innovation and diversity. This will not only enhance the work environment but also enable us to deliver the best banking solutions for our customers. It reflects our strong commitment to our leadership in corporate social responsibility and our significant contributions to building a sustainable economic community,” Salma further added.
