Mohamed Yousuf Naghi Motors (MYNM), the official retailer of Jaguar Land Rover in Saudi Arabia, has signed a partnership with alfanar, one of the nation’s prominent innovative energy solution providers, marking a pivotal milestone in MYNM’s electrification journey.
Furthermore, this step underscores a mutual commitment to advancing sustainable mobility throughout the Kingdom.
Under this collaboration, every new EV or Plug-in Hybrid Electric Vehicle (PHEV) purchased from Jaguar Land Rover, Mohamed Yousuf Naghi Motors will now come with a professionally installed alfaCharge 22 kW AC home charging solution by alfanar.
According to the statement, the service includes installation, warranty, and after-sales support, offering customers a convenient, end-to-end home charging experience.
Rhett Maxwell, Managing Director of Jaguar Land Rover Saudi Arabia at MYNM, expressed confidence in the long-term potential of the partnership and noted that, “This collaboration is more than just a product offering; it’s a commitment to shaping the future of sustainable mobility in Saudi Arabia. As the Jaguar Land Rover lineup transitions to an electrified future, we are ensuring that our customers are equipped with the right infrastructure from day one,” Maxwell said. “By joining forces with alfanar, we are delivering a solution that is smart, convenient, and tailored to local market needs.”
“We are proud to partner with MYNM and support JLR’s clients as they embrace electric driving. alfaCharge is engineered to meet the highest international standards in performance, safety, and durability—ensuring that customers can charge at home with total peace of mind,” stated Abdulmuain Al Soufi, EV Product Line Manager at alfanar Electric.
With every eligible EV purchase from Jaguar Land Rover, Mohamed Yousuf Naghi Motors, Clients will receive a comprehensive package of ownership benefits designed to streamline the transition to electric driving.
This includes a complimentary alfaCharge Home Charger, engineered for fast, reliable, and smart charging, along with full 2-year warranty coverage on the charger. The installation process is managed end-to-end by certified alfanar technicians, including professional site surveying and in-home installation, ensuring a safe and tailored fit.
Clients will also benefit from dedicated 24×7 after-sales support, provided jointly by Jaguar Land Rover, Mohamed Yousuf Naghi Motors, and alfanar’s customer service teams. EV consultations offer guidance on charging routines, energy efficiency, and vehicle care, creating a truly personalised experience, as per the statement.
