Riyadh has witnessed the launch of Riyadh Season 2025 through a grand opening parade held between Kingdom Arena and Boulevard World (BLVD World), drawing a massive public turnout that marked the beginning of a new season rich in cultural and artistic diversity in the Kingdom of Saudi Arabia.
The parade featured dazzling international shows with the participation of local and global troupes, along with dozens of giant balloons from New York, presented for the first time in the Kingdom in collaboration with one of the world’s leading American companies specializing in festive performances and large-scale celebrations.
The sky of Riyadh was beautifully adorned at the parade’s finale with colorful smoke effects in the vibrant hues of the Riyadh Season 2025 logo, creating a breathtaking spectacle.
The joyful crowd enthusiastically interacted with the live artistic performances, musical displays, and creative floats that brought together music, art, and culture in an extraordinary experience, perfectly capturing the spirit of the season and the boundless passion of its audience.
The parade marks the grand launch of Riyadh Season 2025, a diverse lineup of world-class events and experiences that will continue over the coming months, further solidifying Riyadh’s position as a leading global entertainment destination and one of the foremost cities blending authenticity with innovation in the international events industry.
General Entertainment Authority (GEA) Board Chairman and Advisor Turki Alalshikh officially announced the opening of Riyadh Season 2025, marking the beginning of one of the Kingdom’s most anticipated entertainment extravaganzas.
Image Credits: SPA | Cropped by GBN
He expressed profound gratitude to the Custodian of the Two Holy Mosques, King Salman bin Abdulaziz Al Saud, and to His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister, for their continuous and unwavering support for the entertainment and cultural sectors in Saudi Arabia.
Alalshikh emphasized that this support has been instrumental in transforming Riyadh into a global hub for creativity, innovation, and world-class entertainment, reflecting the Kingdom’s Vision 2030 goals to diversify the economy, enhance quality of life, and position Saudi Arabia as a premier destination for global events and cultural experiences.
Riyadh Season 2025 will continue over the coming months with a diverse range of international events that further strengthen the capital’s position as a leading entertainment destination, combining authenticity and innovation in the global events industry.
