TikTok and Blossom Accelerator have introduced the ‘TikTok x Blossom SME Empowerment Program’, aimed at supporting young Saudi entrepreneurs, particularly women, by providing funding, mentorship, and visibility.
The initiative falls in line with the goals of Saudi Vision 2030, to boost SME contributions to GDP, encouraging youth participation in business, and driving economic diversification.
The three-month accelerator program will offer top-tier mentorship, access to investors, and business development opportunities, helping participants turn their ideas into successful ventures.
The program will culminate in an Investor Mixer and Pitch Competition, where finalists will showcase their businesses to industry experts, investors, and key stakeholders.
Emon Shakoor CEO and Founder – Blossom Accelerator
“Saudi Arabia is witnessing a groundbreaking shift, and entrepreneurship is at the heart of this transformation. The ‘TikTok x Blossom SME Empowerment Program’ is a testament to our commitment to inclusion, job creation, and fostering a thriving private sector aligned with Saudi Vision 2030. By empowering startups and SMEs, we are building the foundation for innovative companies in emerging sectors that will drive of our nation’s future. We are honored to partner with a global leader like TikTok to bring this vision to life, creating opportunities that will drive economic diversification, inspire new industries, and shape a resilient, inclusive entrepreneurial ecosystem for generations to come.”
Hatem Samman, TikTok’s executive Director of Government Relations and Public Policy in Saudi Arabia, commented that, “Startups and SMEs are vital to the Kingdom’s economic growth, and through this program, we are equipping young founders, particularly women, with the resources, mentorship, and exposure they need to succeed. With 55 percent of SMEs recognizing TikTok as a key motivator for young entrepreneurs and 61 percent reporting increased brand awareness, we see firsthand how digital platforms like TikTok are transforming the startup landscape in Saudi Arabia. As the Kingdom continues its journey toward a thriving, diversified economy, we are proud to play a role in empowering the entrepreneurs of today to build the industries of tomorrow.”
